The hosting of AdventureWEEK Peloponnese 2026 leaves a powerful legacy of visibility, international partnerships, authentic experiences, and meaningful connections, further strengthening the Peloponneses position as a leading destination for outdoor and adventure tourism.
The AdventureWEEK Peloponnese 2026 concluded on May 13 and hosted tourism professionals, tour operators, journalists and content creators from Europe and North America, offering them the opportunity to delve into the diversity, authenticity and cultural wealth of the Peloponnese through a multi-themed program of activities and experiences.
During the 10-day program, participants explored both iconic and lesser-known destinations of the Peloponnese, blending outdoor activities, cultural heritage, gastronomy, local traditions and authentic hospitality.
The 10-day program included, among others:
Hiking experiences and mountain routes
Rafting, kayaking, fishing, cycling routes, horseback riding, etc.
Guided tours of major archaeological and cultural sites such as Mycenae,
Epidaurus, Mystras, Palamidi, Niokastro and the Temple of Apollo Epicurius
Cultural workshops in ceramics and mosaics, weaving demonstrations and visits to museums and cultural centers
Gastronomic experiences with an emphasis on local products, olive oil culture and authentic Peloponnesian hospitality
The final day of AdventureWEEK took place in Sparta and Mystras, where a dedicated marketplace and networking event were hosted. Tourism businesses and organizations of the Peloponnese presented their services to participants, creating significant opportunities for new partnerships and future synergies. More than 930 meetings were held, confirming the dynamism of the event and the keen interest in developing new collaborations and international networks in tourism.
As part of the final day, a press conference was also held with the participation of the Secretary General of the Greek National Tourism Organization, Andreas Fiorentinos, the Regional Governor of Peloponnese, Dimitris Ptochos, the Mayor of Sparta, Michalis Vakalopoulos, the Deputy Regional Governor of Peloponnese for Tourism, Thanos Michelogonas, as well as the representative of the Adventure Travel Trade Association, Maureen Seelley. During the conference, the importance of AdventureWEEK was highlighted both for enhancing the international promotion of the Peloponnese and for the further development of experiential and adventure tourism in Greece.
The official closing dinner took place at the Museum of the Olive and Greek Olive Oil in Sparta — an emblematic cultural venue that showcases the Peloponneses deep connection with history, tradition and the world-renowned olive oil culture.
AdventureWEEK highlighted the ever-increasing importance of experiential tourism in Greece and confirmed the Peloponneses ability to offer authentic, high-quality and multi-themed experiences year-round.
The event could not have taken place without the significant contribution of the Greek National Tourism Organization, the municipalities of Sparta, Loutraki - Perachora - Agioi Theodoroi, Nafplio, Monemvasia, South Kynouria and Kalamata, tourism professionals, hotel businesses, restaurants, cultural institutions and local partners who actively supported the vision of AdventureWEEK.
Organizers: Region of Peloponnese, Visit Peloponnese & Adventure Travel Trade Association
Strategic Partner: Greek National Tourism Organization | Visit Greece
Partners:
Piraeus Bank Group Cultural Foundation
WYNDHAM Loutraki Poseidon Resort
Kyniska Palace Conference & Spa
Euphoria Retreat
Abeliona Retreat
Diapori Suites Hotel
Kalamitsi Hotel
Trekking Hellas
Association of Foodservice Business Owners of Sparta
Wine Producers Association of the Peloponnese Vineyard
Menalon Trail
Penguin Travels and Tours
See here all partners/supporters of AdventureWEEK Peloponnese 2026
