GRANIKAL takes on the distribution of Mykonos Chocolatier in the Greek market.
Mykonos Chocolate Co. is taking the next significant step in its growth journey, expanding the availability of its products across Greece through a new strategic partnership with GRANIKAL, which will handle distribution in the Greek market.
In just a few months since its launch, the Mykonos Chocolaterie has built a remarkably engaged following and rising demand for its products. At the same time, its chocolates have already «traveled» around the world in the suitcases of visitors to Mykonos, who choose them as a taste and memento of the island.
The collaboration with GRANIKAL meets this demand and marks a pivotal step in Mykonos Chocolate Co.'s strategic growth plan, with the first goal being an organized nationwide presence and the next horizon the systematic growth in selected overseas markets.
«We're especially happy that an endeavor born in Mykonos by a team from the island, with the desire from the very first moment to surpass its geographical boundaries, is today seeing that goal become reality.
The public's response and the ever-increasing demand for our products very quickly created the need for the next step. With GRANIKAL we found the right partner to implement our strategic goal: to make Mykonos Chocolate Co. available at selected locations throughout Greece and, at the same time, to lay the foundations for our future expansion abroad.
We want Mykonos Chocolate Co. to travel far beyond Mykonos, without ever losing the place, identity, and story where it began».
For GRANIKAL's part, the new partnership also marks the company's entry into the food category.
Aris Zoumbos, General Manager of Granikal notes:
«I'm especially happy that GRANIKAL is taking its first step into the food category through our collaboration with an outstanding Greek company.
The Mykonos Chocolaterie is a unique company born in Mykonos that combines high quality, authenticity, and distinctive products.
For us at GRANIKAL, this collaboration is particularly important, as it marks the start of a new category for our company, with a partner who shares our philosophy: to invest in unique high-quality products, with a clear identity and real potential that create value in the market.
Mykonos Chocolate Co. will be immediately available at selected wine shops, delicatessens and points of sale across Greece.
Retail locations will be updated on mykonoschocolate.com.
